Thursday, March 22, 2012

Summary

"The allegory of the cave" start off with a dark scene.Their in a den that's  pitch black and Prisoners that are chained.So they can't see what's going on around them or behind them.Theres a fire burning in back of the them creating shadows. The prisoners didnt know the difference between the shadows and Image of the item in front of them.One of the prisoners escape in runs to the light. At first the light started hurting  him  eventually over time he adopt to the light.He started seeing the shadows for what they really are.Having his I open for the first time he wants to enlighten the other prisoner about what's he seeing.He wants to share this  information with the other.The other prisoner reject what he was saying because they can't see the world in his eyes.They ended up killing him at the end

Thursday, March 15, 2012

summary

Hype is about ads and how they became apart of our everyday lives. Ads effect the way we think when we go out shopping. Hype states all these this different type of ads that are flooding our brains with pollution and are fixed to send us a certain message. Tv commercials and billboards are things you cant go a full day without seeing. Billions of different types of ads, from a kid singing about how he wants ice cream of a certain brand. An ad like that is designed to effect your thinking process so you will go out and buy it. Companies pay millions to create ads to get there products up on the market.You cant avoid......

Wednesday, March 14, 2012

essay 1

“Hype”

In the article “Hype” the author Kalle Lasn discusses how North America is buried with many different advertisements. These advertisements have become toxic because they have rapidly increased so much and are apart of our everyday lives. In today’s society you can’t go 10 minutes without seeing an advertisement. Ads are no longer in places that you would expect them to be; now you see them in places such as buses, billboards, stadiums, and even on the nozzle of a gas pump.
One of the most significant ideas in the passage was that advertisements are everywhere and there is nowhere to run. If you walked into a supermarket today, you can shop while seeing an advertisement on a TV monitor. The article states that TV monitors have become “the most powerful micromarketing medium available today”. Ads have become a pollutant to our brains, and are designed to affect us in everyway. One thing I will agree on with is that ads do keep us up to date with the way we dress, shop, eat, and live. It is fast paced and currently progressing throughout the world. “No one is exempt and no one will be spared”; even as children learn in the classrooms today they see ads such as, Pepsi, Snickers, and more, which can possibly be distracting.
There is no way North America can get away from advertisements, we breathe and live in them. Whether it’s a brand, logo, symbol, slogan, and color we will forever run into them. We are advertisements ourselves because we promote them daily without notice. It is in fact true that advertisements are a pollutant and will continue